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What Does "Clean" Really Mean?

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Marketing messaging today can be overwhelming, especially with flexo photopolymer plates and the word “clean.” You hear terms like clean print, clean plate, prints clean, anti-fill, and more. It is safe to say all plate manufacturers want you to achieve cleaner print, and there are only so many ways to say it or even show it. You may have even seen our competitors using a stock photo we too have used to advertise our plates and technology (awkward). While we won’t mention our competitors by name, we all know improving plate cleanliness on press is a big benefit for flexo printing, but what does the “clean” really mean?
Clean - The MacDermid Plate Definition
First, if cleanliness on press must be improved, that means something must be dirty, right? “Dirty” print is a multi-factored issue and can be impacted by more than just the plate. Our friends at All Printing Resources (APR) did a great job explaining dirty print in their three-part blog post “Understanding Common Flexo Print Defects…

Optimizing Solids

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Flexography is a printing process used for a large number of substrates and applications, as such the process colors can differ based on the pigments based on in their properties. Although there are color specifications, there is no general norm for density values leaving a number of open questions... What is the correct density for a printed job? Why do we find different values from company to company? Who is right? The reality is that in recent years a popular belief has emerged: the higher the density, the better the result. Ideally, an attainable, repeatable, and consistent standard should be established maintaining a correlation closest to the color proof.
To optimize solids we must first review the basics...what is density, or to be more accurate, reflection density? According to the Flexographic Image Reproduction Standards & Tolerances (FIRST), and Flexographic Principles & Practices, reflection density is a measure of the proportion of light reflected from the substrat…

Screening Technology: Another Piece in the Puzzle

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Today printers have many options to enhance flexographic print quality. Whether using flat-top dots, hybrid presses, or screening technologies there is a maze of information that must be navigated when choosing flexo enhancing technologies. With new flexo technologies, we are able to expand flexo and move jobs from competing technologies such as offset, gravure, and digital. With advancements in flexo photopolymer plate and platemaking technologies such as MacDermid’s LUX ITP™ product portfolio and UV LED curing, comes the ability to hold finer highlight dots. These fine highlight dots enable designers more flexibility in creating art that will pop off the shelf and catch the eye of the consumer, especially with fade to zero effects. Surface screening has improved the everlasting issue with ink transfer and solid ink coverage helping those vibrant and saturated brand colors to become more consistent across packaging platforms.

Selecting, Curing, and Screening Just as selecting the right …

Insights to the Corrugated Market

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Wait another blog about corrugated?! We’ve discussed the best practices for corrugated post-print on the press floor. We’ve taught you about our photopolymer products designed for corrugated post-print including LUX ITP™ MELO, LTL, LTS, and Digital MAF…Now we will dive further into corrugated with a market outlook.

The worldwide corrugated market is expected to increase approximately 3.7% CAGR to reach over 170 million tons and approach $300 billion by 2023, per Smithers Pira (1). Despite a reduced growth rate compared to other periods, corrugated print packaging has the highest share of the global print packaging market due to its widespread use in displays, packaged consumer goods, and shipments, all continuing to grow. Surprisingly, the corrugated market segment will expand more on average in emerging markets than in developed markets. Let’s take a step back and discuss the key trends driving growth in corrugated print packaging…
Key Trends Driving Growth Exports and shipments support…